Completed Projects Archives - Midwest Direct Marketing https://midwestdm.com/tag/completed-projects/ A recognized leader in the direct marketing industry. Sat, 17 Mar 2018 03:17:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://midwestdm.com/wp-content/uploads/2019/04/cropped-mdm-logo-4-32x32.png Completed Projects Archives - Midwest Direct Marketing https://midwestdm.com/tag/completed-projects/ 32 32 Predictions for the digital advertising industry in 2017 https://midwestdm.com/2016/10/13/predictions-for-the-digital-advertising-industry-in-2017/ https://midwestdm.com/2016/10/13/predictions-for-the-digital-advertising-industry-in-2017/#respond Thu, 13 Oct 2016 06:55:38 +0000 http://ld-wp.template-help.com/wordpress_62344-sample/?p=161 While this year has seen some brand new trend in the industry emerge and spread like a wildfire (and we're talking not just about the 360 videos, or the programmatic advertising), next yeat will.

The post Predictions for the digital advertising industry in 2017 appeared first on Midwest Direct Marketing.

]]> With 2016 bidding us all a farewell soon, we guess that the time is right for us to see what next year of 2017 has in store for us, marketing-wise.

And while this year has brought a lot of awesome marketing trends to life during its run, such as the 360 videos, the first cases for VR advertising, the programmatic ads market and so on, we are quite positive that in 2017 there’s so much more to follow.

As an example of how optimistic all of us here are about the marketing prospects the next year, let’s see if we can actually count at least 17 new trends for ’17…

Influencer Marketing

This is what you turn to if you’re not interested in working with a traditional ads format, right? As an example of a native advertising of a kine, this type of commercial message delivery works awesome for the 18-35 demo.

Livestreaming

Yeah, we know what you’re gonna say…

While this specific type of a Social Media activity (specifically if we talk about Facebook) is not for every other business, on par with FB introducing the audio broadcast on par with the video streaming, it can provide you with lots of creative ambient advertising options.

Chatbots

If either part of your business is an online one and if your customers need or might like some kind of an informative, newsletter-y content from you, the new chatbots thing is definitely a way to go. Just see how the media organizations follow it!

Mobile First Strategy

Finally, after years of rapid and impressive growth, these days (at least in the US and Canada), more than a half of all web traffic comes from the mobile.

The post Predictions for the digital advertising industry in 2017 appeared first on Midwest Direct Marketing.

]]> https://midwestdm.com/2016/10/13/predictions-for-the-digital-advertising-industry-in-2017/feed/ 0 The power of data ownership: Getting it right in 2017 https://midwestdm.com/2016/10/13/joy-hotel-casino/ https://midwestdm.com/2016/10/13/joy-hotel-casino/#respond Thu, 13 Oct 2016 06:53:17 +0000 http://ld-wp.template-help.com/wordpress_62344-sample/?p=160 Data, and especially the big data has become one of the most important things in the modern marketing world, bearing in mind that the industry has gone crazy in love with all the metrics that.

The post The power of data ownership: Getting it right in 2017 appeared first on Midwest Direct Marketing.

]]> With 2016 bidding us all a farewell soon, we guess that the time is right for us to see what next year of 2017 has in store for us, marketing-wise.

And while this year has brought a lot of awesome marketing trends to life during its run, such as the 360 videos, the first cases for VR advertising, the programmatic ads market and so on, we are quite positive that in 2017 there’s so much more to follow.

As an example of how optimistic all of us here are about the marketing prospects the next year, let’s see if we can actually count at least 17 new trends for ’17…

Influencer Marketing

This is what you turn to if you’re not interested in working with a traditional ads format, right? As an example of a native advertising of a kine, this type of commercial message delivery works awesome for the 18-35 demo.

Livestreaming

Yeah, we know what you’re gonna say…

While this specific type of a Social Media activity (specifically if we talk about Facebook) is not for every other business, on par with FB introducing the audio broadcast on par with the video streaming, it can provide you with lots of creative ambient advertising options.

Chatbots

If either part of your business is an online one and if your customers need or might like some kind of an informative, newsletter-y content from you, the new chatbots thing is definitely a way to go. Just see how the media organizations follow it!

Mobile First Strategy

Finally, after years of rapid and impressive growth, these days (at least in the US and Canada), more than a half of all web traffic comes from the mobile.

The post The power of data ownership: Getting it right in 2017 appeared first on Midwest Direct Marketing.

]]> https://midwestdm.com/2016/10/13/joy-hotel-casino/feed/ 0